I have been working since 1978. I graduated from Business Administration Department in 1981. And I started working in the marketing department of a company. The computers were usually in the accounting departments when I got in.

Throughout my business life of 30 years, I have seen the screens spread on the tables (and lastly come to marketing).

I have created projects in retail banking. I have launched the installment cards. I removed point catalogues from existence and direct them to shopping online, etc… I have been the “commercial” leader of hundreds of projects. I have met hundreds of IT specialists.

I was pointed out as “the commercial person that works the best with IT”  in almost all the companies I have worked for. IT teams said “ask Ugur about how we prefer to work” to the other commercial departments. In some meetings, people who just started working even thought I was from the IT team.

I have met hundreds of IT specialists, but…

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